With 15 years of experience in the intelligent water management market for cities, SANOVA has been a benchmark in the sanitation sector, contributing to the sustainable and efficient use of water resources. SANOVA's successful trajectory is marked by its strategic partnership with INAITEC, which has played an essential role in the development of its innovation, training, and sustainable growth initiatives.
Throughout this partnership, INAITEC has provided technical support, consulting, and training that enabled SANOVA to reach new levels of efficiency and scale. This collaboration reaffirms both institutions' commitment to promoting technological solutions that positively impact water resource management and city sustainability.
SANOVA: technology and intelligent water management
The SANOVA is dedicated to developing sanitation solutions, working directly with water utilities to optimize the management of water resources. The company not only implements advanced technologies but also promotes innovative practices that ensure more efficient and sustainable water system management in cities.
Through the partnership with INAITEC, SANOVA gained access to training programs such as Empretec and other capacity-building initiatives that significantly contributed to consolidating its market position. As Guilherme Girol, commercial director of SANOVA and also of Medeage, highlights: "INAITEC provides a collaborative environment, ideal for fostering ideas and constantly innovating."
Medeage: efficient technical utility management
Complementing SANOVA's work, Medeage operates in the technical management of utilities (water, gas, and energy) in residential and commercial condominiums, industries, and sanitation companies. With an approach focused on operational efficiency, Medeage analyzes processes, performs remote readings of metering equipment, and proposes continuous improvements that result in financial savings and reduced resource use.
Although they operate in distinct markets, SANOVA and Medeage share the same purpose: optimizing water management. While SANOVA deals directly with sanitation utilities, Medeage works with private clients such as condominiums and industries. This complementarity allows both companies to offer robust and integrated solutions to the market.
Blue World: reducing water waste
Founded in September 2023, Blue World was created to consolidate research and validations conducted since 2018 to serve the water-saving market.
With the purpose of reducing water waste and promoting sustainability, the company developed a hydraulic flow-control valve for faucets and showers, targeting the B2B market and serving segments such as hospitality, schools, and industries.
Currently, Blue World has already installed more than 6,000 valves in 15 Brazilian states, positively impacting water consumption and generating significant savings for its clients.
Since March 2024, Blue World has had the strategic support of INAITEC, where it participates in mentoring sessions and uses the collaborative space to refine its strategies and operationalize its growth.
INAITEC has been essential in reviewing routes and adjusting key points in the company's structure, helping to maximize its market performance.
With a focus on sustainability and efficiency, the startup remains determined to broaden its impact in the Brazilian market and establish itself as a reference in technological solutions for water saving.
Open innovation: a strategic pillar
Innovation has always been at the center of SANOVA's and Medeage's activities. Recently, the companies participated in a FAPESC public call, presenting innovative ideas that were well evaluated, despite not receiving the funding due to budgetary constraints. This process reinforced the relevance of the proposals and the companies' commitment to creating disruptive solutions.
For Guilherme Girol, open innovation is a fundamental concept: "Several people, entities, and collaborators contribute to new ideas and products. We have been seeking to resume this practice, fostering internal creativity and participating in initiatives such as those promoted by INAITEC." This collaborative approach, combined with INAITEC's strategic support, creates the ideal environment for turning ideas into reality.
INAITEC's contribution
Since the beginning of its journey, SANOVA has found in INAITEC a strategic partner for growth and innovation. As Guilherme recalls, the company was at INAITEC since the times when the hub was headquartered at Centro Empresarial Pedra Branca, accompanying the evolution of the innovation ecosystem.
The collaborative environment and the infrastructure provided were essential for conducting training and capacity-building programs that strengthened the teams of SANOVA, Medeage, and Blue World.
Among the benefits provided by INAITEC, the following stand out:
- Strategic Training: programs such as Empretec, which help develop leadership, management, and innovation skills.
- Personalized Consulting: technical and strategic support to improve business models and operations.
- Collaborative Environment: an ecosystem that connects companies, startups, and researchers to foster the exchange of ideas and experiences.
This ongoing support allowed these companies to improve their operations, consolidate their market presence, and prepare for future challenges. Ready to innovate? Discover how we can help your company grow!
